top of page
millie cover image.png

MILLIE DESSERTS

Millie Desserts significantly increased their sales and community engagement with social media management of Instagram and Facebook during the COVID-19 pandemic. Within 3 months Alveare Social was able to increase organic website revenue by 469%, and organic Instagram engagement by 509%.

static1_edited.jpg

THE STORY

Toronto's Crepe Cake Destination

Millie Desserts is a popular Toronto dessert shop, known for it's classic French technique combined with Japanese flavours and methods. There is a strong commitment to quality and innovation at Millie Desserts, with new flavours and products launching each month.

469% 

126% 

509% 

increase in website revenue from Q1 2020 to Q2 2020.

organic increase in website traffic, from Q1 2020, to Q2 2020.

increase in organic Instagram engagement.

Alveare Social has been an absolute pleasure to partner with during these difficult times! They have implemented a highly successful strategy throughout the COVID-19 pandemic through their creative and tactical approach. With the ability to adapt to last minute changes and ideas from clients, the team was able to drastically increase our sales, and help build an actively engaged online community.

CHRISTINN HUA, FOUNDER OF MILLIE DESSERTS

millie%20desserts%20IG%20case%20study_ed

THE GOAL

To quickly and organically increase online sales, and build an engaged online community.

THE SOLUTION

A social media marketing strategy centred around community management, analytical studies, and content creation.  

A FEW HIGHLIGHTS

  • launch of 6 new flavours

  • launch of 3 new products

  • launch of Doers Deserve Desserts initiative to help local Front Line Health Care Workers

© 2025 Alveare Social. All Rights Reserved.

bottom of page